I made a goal to try it for 30 days, so that it not only gave me the time to get used to it and change the look of our feed, but also develop an opinion and measure our metrics from it. So, I set to work, wrapping my head around it all before the look was achieved. Some were square, some portrait, some landscape, and when they laid together just so, I thought the look would be really cool for our Instagram and go along with our brand, since the majority of the photos we share are from the conference we’ve had. The inspiration for this kind of an instagram grid actually came to me from a collection of personal photos on our kitchen counter, that had been casually laid out in a way that mirrors how our feed looked. I wanted to put a fun and different look into our social media and switch things up a bit - I like thinking outside of the box and knew that if I could only wrap my head around the idea in my head of it all in the digital layout, the look created would be really unique and different from what I had seen while giving myself permission to literally think “outside the squares”. The simple drag and drop or randomly post option that I love by using Planoly was gone with this look - all images needed to be designed ahead of time in a separate program, then planned to a T, then brought into Planoly, and it definitely took more time than I had anticipated (doesn't it always seem to happen that way?). However, I definitely didn’t anticipate how much of a headache it would actually cause if I wanted to change just one photo instead of sticking to the planned posts. In thinking about creating a grid that looked like this, it began because I wanted to adapt our Instagram in the overall look while having it planned out so that I could focus more on the back-end of running our business since our announcement just five weeks ago.
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